Sunday, January 27, 2013

Rock Hunter....Never Spoiled....Just Celebrities- warren roberson


            “Will Success Spoil Rock Hunter?” was an interesting movie, much like its title.  Immediately the movie opened up with some great comedy. All the advertisements were hilarious. These various ads claimed to do one thing, but either failed miserably or did the exact opposite.  The ad for the cereal was my favorite. “Crunchy Crispes.” While the woman was claiming the crispies were easy and fun to eat; they began to jump and explode in her face after she added milk. Although this was ridiculous, we still have ads and products that do the same thing today. It reminded me of the ab belt that supposedly made one burn fat and get a shredded core. Soon consumers that used the product began developing serious burns.

            “Will Success Spoil Rock Hunter” is about Rockwell Hunter, an employee of a large advertisement company. In the beginning of the film, he is portrayed as a man “losing his edge” for advertising. This all changed when he developed an idea to hire the famous celebrity, Rita Marlowe, for Stay-Put Lipstick. Marlowe becomes available for this position after a rough break-up with her boyfriend.  After Rock is able to reel this seemingly beautiful actress in, she turns out to be an annoyance and a very shallow human being.  She began to throw herself at Rock in very lustful ways.  Rock resisted, though he is made out to be a celebrity and her lover when they are seen together.
           
            Slowly Rock had begun his road to success. He becomes an executive and begins to travel with Rita Marlowe.  His fiancé suspected him of being unfaithful and they separate for a time.  Success began to consume him. Hunter finds himself head of the company with his own personal bathroom in his office.  He discovered true happiness after his fiancé returns and he steps down from his position.

            The film poked fun at Celebrities and the media as a whole. Rita Marlowe was portrayed as an uneducated actress with an annoying voice.  Though she was stupid and insanely annoying people were still obsessed with her. When I noticed this, I thought of Kim Kardashian.
           
            Rock’s niece was constantly following her through the television and in person. Almost portraying the paparazzi, and the crazy fans we have today.  

            Rock’s fiancé, Jayne, was always trying to change her to look better or act in certain ways to attract men.  She represented the teenage girls in today’s society that feel like they have to look a certain way to be loved.  

            The film was excellent. I thought it really showed what was wrong with yesterday’s media and today’s media. Some parts were extreme.  Rita’s voice was awful, but it really did get the point across. Celebrities are just glorified people, but we (the average) make up the majority and direct where society should go.

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